GREAT REASONS to ADVERTISE WITH US (5/1/15)

     Hometown News is proud to represent Atlanta in multiple communities.  Advertising works in our newspapers, and I have seen the benefits of a local patronage. 

     Everyone benefits from a healthy economy, so why not help the community by advertising your business in one of our 7 community papers?

      There are multiple reasons to join the growing number of local businesses who use print advertising to their advantage. 

     #1. It Works: Local owners get word-of-mouth buzz about their businesses and roles they are playing within the community.

     #2.  It's Cheaper: Instead of sending-out thousands of fliers to multiple states, your business is recognized within the entire boundaries which are close to your store.

     #3   It's Not Generic: Messages can be tailored to fit any month, occasion, anniversary, or business opening.

     #4  New Thing Theory: Do you have a new product or are planning to introduce a new service?  Advertising locally is the way to get the word-out!

     #5  Track your Ad by offering a coupon or discount for our loyal readers.  This a great way to get honest community feedback about your service.

     #6  Your Competition is Advertising: so why not do the same?  Get your message front-and-center!  There are many buyers for your product and they are looking...can they find you?

#7 We're Still in Business: Some stores have been around so long they expect everyone knows where they are located.  Studies have shown this isn't true.  Update the community on why you have stayed in business so long. 

     #8.  You Have a Story to Tell: local newspapers are a great space for 'long-form' stories.  How did your business get started?  How has it helped the local economy and communities?  This is the stuff great stories are made-of, right?

     #9.  Strengthen Your Image:  Maybe consumers are not ready to buy this month, but the next time they see your ad they will be able to rely on the strength of your reliable, steady image.

     #10  You Create Jobs:  Let's face it, we wouldn't be here without our loyal advertisers and readers.  Advertising dollars go to support our staff and the products we buy to produce the monthly papers (usually delivered before the 1st of every month). 

     Henry Ford once said “the man who stops advertising to save money, is like the man who stops the clock to save time.”  Before you buy your next ad, please think of us and utilize the power of the local community to help your business.

     Did you know our papers are also located online?  And as an incentive to our advertisers, we always include their information online at no charge. Just go to Hometown News Atlanta online.

---Ray Macon